Key Responsibilities:
To succeed in this role, you will conduct thorough research to identify key opinion leaders (KOLs) across various digital platforms. This involves establishing a network of KOLs spanning multiple categories on social media, which is crucial for our company's success.
Campaign Management:
You will be responsible for engaging with KOLs, managing their requirements, timelines, and deliverables for campaigns. Collaborating with team members to launch and execute promotional initiatives is also a key part of this role.
Negotiation and Analysis:
Fair agreements between parties are ensured through effective negotiation. Analyzing social media engagement metrics and staying up-to-date with current digital marketing trends is also essential for this position.
Requirements:
* Bachelor's degree in marketing, digital media, business or a related field.
* At least one year of experience in a similar role or relevant fields such as digital marketing, e-commerce sales, social media marketing, influencer outreach.
* Extensive networking with KOLs and influencers.
* Creativity and passion for digital marketing.
* Excellent interpersonal skills, time management, and attention to detail.
* A team player who enjoys interacting with people.