Marketing Manager - Technology & Orchestration
The world's largest express transportation company is seeking a Manager - Marketing Technology and Orchestration to lead and innovate marketing strategies across Europe.
About the Role
This is an exceptional opportunity for those who are passionate about technology, team leadership, and optimizing marketing strategies.
Key Responsibilities:
* Lead and Develop a High-Performing Team: Oversee and mentor a team of 10 marketing professionals.
* Owning the EU Marketing Technology Stack: Work with global teams to drive efficiency and standardization.
* Executing Advanced Marketing Strategies: Implement dynamic content via email and digital channels.
* Optimizing Campaign Performance: Manage marketing activities and performance with tools like Asana and Percolate.
* Integrating New Tools: Lead AI tools and automation technology integration.
* Monitoring and Improving Performance: Collaborate with analytical teams to optimize conversion rates and ROI.
* Ensuring Marketing Compliance: Oversee compliance with GDPR and regional regulations.
* Collaborating with Cross-Functional Teams: Align digital strategies with business goals.
Your Qualifications:
This role requires:
* Leadership Experience: Proven experience leading marketing technology teams.
* Salesforce Marketing Cloud Expertise: Experience with Journey Builder, Email Studio, and Automation Studio.
* Scalable Email Marketing: Proven success in B2B email campaigns across markets.
* Data Knowledge: Experience managing data sets, audience segmentation, and cloud solutions.
* Organizational Skills: Ability to coordinate under tight deadlines.
* Data-Driven Decision Making: Proficiency in analytics tools and data visualization.
* Tech Curiosity: Passion for emerging technologies, with AI implementation experience.
* Vendor Management: Experience with marketing technology vendors.
* Regional Marketing Understanding: Experience managing marketing across European countries.
This position offers a unique chance to make a significant impact on a global scale.