Marketing Manager Location: Hybrid (Porto/Lisbon/Coimbra)
Contract: Full time
Salary: To be discussed
Closing date: 29.01.25
About the job
We are searching for an ambitious, talented and creative marketing professional to join Portugal's fastest growing network of fertility clinics. With responsibility for the marketing output of three distinct brands, this position is ideal for someone who thrives on strategic thinking, creation and delivery across a wide range of channels both on and offline.
This role will require frequent travel between the three clinics, located in Porto, Coimbra and Lisbon.
About you
You should thrive on the opportunity to work on a wide variety of projects across multiple brands and channels. Working closely with the group Chief Marketing Officer, you will be responsible for all aspects of marketing, from defining strategy to ensuring delivery and analysing impact.
You should be motivated by the opportunity to work in an industry which has a positive impact on people's lives. The correct candidate will be excited about new and creative ways of communicating with our audience and engaging with our community via social media, events, partnerships, website management and on-the-ground marketing activities. Working closely with a wide range of internal and external experts you will drive best-in-class output and contribute to each clinic's goals.
Required experience, skills and qualifications
To be considered for this role you should have:
Fluent written and spoken English and Portuguese (both languages are mandatory), additional languages welcomed.Minimum 4 years of experience in B2C marketing, ideally within a service setting. Proven track record in designing and executing successful marketing campaigns in Portugal. Marketing related education or qualifications are preferred. Strong strategic thinking, organisation and planning abilities. Excellent communication and interpersonal skills. Experience of working with relevant online platforms, including Google Analytics, Wordpress, GoogleAds. Proven track record of managing social network accounts including Facebook, Instagram and Linkedin. Strong understanding of the local market, cultural nuances, and customer behaviours. About Us
The fertility sector is one of Europe's fastest growing industries, with an estimated 1 in 6 couples requiring medical assistance to create a family.Procriar, Ferticentro and AVA are three of Portugal's fastest growing fertility clinics and form part of the Assisted Reproduction Alliance (ARA). As a group we're passionate about ensuring patients are at the heart of what we do. We encourage creative thinking and support new and experimental ideas as we strive to reach and help even more patients.
Applications should be sent in English to ****** until April 1st. Interviews will be done in English.