Job Description
We are accelerating our ambition by building products rooted in the belief that behind every interaction is an opportunity to make a human connection.
The EMEA Public Relations Manager will be responsible for executing our PR strategy in Germany, driving media relations, press events, and creating compelling content such as media alerts, bylines, and comments to position Zendesk as a leader for AI in CX.
Key Responsibilities:
* Develop and implement PR strategies: Create and execute effective public relations campaigns that align with the global communications strategy, focusing on the German market.
* Media relations: Build and maintain strong relationships with key German media outlets, journalists, and influencers to secure media coverage in top-tier publications.
* Press releases and content creation: Write, edit, and distribute press releases, articles, and other PR content that communicate our brand messages effectively.
* Media event management: Organize and manage press interviews, media briefings, and other events to generate positive publicity.
* Social media engagement: Collaborate with the social media team to amplify PR campaigns.
* Monitoring and reporting: Track media coverage, analyze PR campaign effectiveness, and provide regular reports to management.
* Agency management: Liaise with PR agencies, if applicable, to coordinate efforts and ensure consistent messaging and successful campaign execution.
What You Bring to the Role:
* Extensive experience in external communications, corporate communications, or a related field.
* Fluency in German required (native or Business Advanced level required).
* Fluency in English (Written and Spoken).
* Strong writing and editing skills, with the ability to craft compelling narratives and messages.
* Excellent interpersonal and communication skills, with the ability to build and maintain media relationships.