.About Superior WellnessAt Superior Wellness, we are redefining the hot tub and wellness industry with a commitment to innovation, quality, and affordability.
Our portfolio includes market-leading brands:Superior Wellness – The driving force behind our global success, delivering cutting-edge wellness solutions.Platinum Spas – Premium hot tubs with industry-leading features, built for comfort and performance.AquaSolus – A sophisticated range of hot tubs designed for the ultimate hydrotherapy experience.Portcril – A European-inspired brand offering high-end spas and swim spas with sleek designs.Chill Tubs – Revolutionising the ice bath industry with stylish and effective cold water therapy solutions.HEKLA – A luxury sauna brand delivering the best in relaxation and wellness.The Wellness Co. – A curated collection of wellness products designed to enhance everyday life.The RoleWe are looking for an experienced and creative Email Marketing & Social Media Manager to lead our email campaigns and social media strategy across all brands.
This is an exciting opportunity for someone with a proven track record in B2B marketing, who can design and execute engaging email campaigns while also managing social media content across all platforms.Key Responsibilities:Email MarketingPlan, design, and execute B2B and B2C email marketing campaigns that drive engagement and conversions.Develop targeted email strategies to effectively communicate brand stories, promotions, and product launches.Create visually engaging and high-performing email designs using Dotdigital or similar platforms.Monitor email analytics, reporting on performance and optimising for open rates, click-through rates, and engagement.Ensure all email communications align with our brand identity and marketing goals.Social Media ManagementDevelop and execute a comprehensive social media strategy across LinkedIn, Instagram, Facebook, X (Twitter), YouTube, TikTok, and Pinterest.Create and schedule engaging content that highlights our brands, products, customer success stories, and industry insights.Collaborate with designers, videographers, and marketing teams to produce high-quality visuals, reels, and short-form videos.Analyse social media performance, adjust strategies based on insights, and report on engagement, growth, and conversions.Stay ahead of trends in digital marketing and wellness, ensuring our brands remain at the forefront of the industry.What We're Looking For:Proven experience in email marketing and social media management, preferably in the B2B wellness, spa, or luxury goods industry.Strong portfolio showcasing email campaign designs and social media content.Proficiency in Dotdigital or similar email marketing platforms.Skilled in Adobe Creative Suite, Canva, or similar design tools.Deep understanding of audience engagement strategies and ability to craft compelling marketing content.Analytical mindset with the ability to track, report, and optimise digital campaigns