About Superior Wellness At Superior Wellness, we are committed to creating exceptional wellness products across our premium brands, including Platinum Spas, AquaSolus, Portcril, Chill Tubs, HEKLA, and The Wellness Co. We are a globally recognised leader in the wellness industry with a strong presence in the UK, EU, and US. We innovate through the development of products that improve wellness and offer a touch of luxury. We are currently seeking a skilled WordPress Developer with strong experience in SEO and website migrations to join our dynamic team.
The Role: As a WordPress Developer, you'll be responsible for improving and maintaining our own brand websites, whilst also creating, migrating and optimising websites for our partner network. You will work closely with the marketing, design, and product teams to create seamless, high-performing websites that align with SEO best practices. Ensuring a great user experience, whilst also improving search visibility.
Key Responsibilities:
Website Development & Optimization: Build, maintain and improve the Superior Wellness brand websites and partner websites, ensuring they are fully optimised for SEO, mobile performance, and lead generation.Plan & implement site migrations, auditing current websites for key ranking areas and opportunities to improve overall visibility post migration.Ensure that the website's technical SEO is optimised, including improving load speeds, mobile responsiveness, and overall user experience. Analytics & Tracking: Set up and manage Google Analytics, Google Tag Manager, and other tracking systems to monitor website performance, including user behaviour, traffic sources, and lead generation.Provide regular SEO performance reports, offering insights and recommendations to improve rankings, traffic, and conversion rates.Track the success of link-building initiatives and provide reports on the number and quality of backlinks acquired. Partner Website Support & SEO Guidance: Work closely with retail partners to optimise their websites, ensuring content and product information are SEO-friendly and driving performance.Guide external partners on SEO best practices, including keyword research, content creation, and technical recommendations to enhance website performance. Key Skills: Front & Backend Programming Strong proficiency in both frontend (HTML, CSS/SASS, JavaScript/jQuery), and backend (PHP, MySQL) programming languages.WordPress Development Proficiency in WordPress development, creating custom bespoke themes (ACF or Carbon Fields) and plugins to meet business requirements. WooCommerce Development: Expertise in extending WooCommerce functionality through custom plugins & theme customization.On-Page & Technical SEO: Expertise in optimizing on-page elements such as meta tags, headings, and content for SEO, alongside technical SEO practices including site speed optimization, mobile responsiveness, structured data implementation.Domain & DNS Management: Expertise in altering DNS records to ensure seamless website migrations.Web & Server Optimisation Proficient in enhancing website performance through both CMS & server-side optimizations.Git Version Control: Proficient in using Git for version control.Google Analytics & SEO Tools: Proficient in using Google Analytics, Google Search Console, Tag Manager, My Business, and Merchant Centre to track website performance, manage tags, monitor search visibility, and optimize eCommerce and local listings for improved traffic and conversions.Adobe Creative Suite: Proficient in using Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.) to design visually appealing graphics, website layouts, and digital content. What we're looking for: Excellent collaboration skills, working across departments and with external agencies or partners.Strong attention to detail, with an ability to test and optimise content and website performance regularly.A proactive, results-driven approach to SEO What We Offer: The chance to work with market-leading wellness brands in an expanding global business.Opportunities for career growth and professional development.A dynamic, collaborative team environment focused on continuous innovation.Competitive salary and benefits package. How to Apply: If you're a skilled WordPress Developer with a strong understanding of SEO, website performance, and site migrations, we'd love to hear from you! Please submit your CV, portfolio, and a cover letter to Richard Walker, Marketing Director.