Mercan Group is a leading company that specializes in providing comprehensive solutions to partners, individuals and families seeking immigration and real estate investment services. We are committed to excellence and pride ourselves on our expertise, professionalism and dedication to helping our partners and clients achieve their goals.
Job Description:
We are seeking an experienced Public Relations Specialist to join our team. The ideal candidate will be responsible for managing our public image, developing and implementing communication strategies, and enhancing our company's reputation. The PR Specialist will work closely with various departments to ensure consistent messaging and positive media coverage.
Key Responsibilities:
* Develop and execute PR and social media strategies to boost brand visibility and support sales.
* Create compelling media releases, press kits, and content that drive engagement.
* Build strong relationships with journalists, influencers, and media outlets to enhance credibility.
* Grow and manage Mercan's LinkedIn, Instagram, and Twitter to drive awareness and leads.
* Plan and execute events, product launches, and campaigns that support sales and partners.
* Promote sponsorships and collaborations to highlight our industry and social impact.
* Monitor media coverage, manage brand reputation, and position Mercan as an industry leader.
* Align PR efforts with sales and marketing for maximum business impact.
Qualifications & Requirements:
* Proven experience in PR, media relations, or corporate communications with a sales-driven approach.
* Strong writing, storytelling, and content creation skills tailored for high-value audiences.
* Expertise in social media and digital PR, particularly on LinkedIn, Instagram, and Twitter.
* Ability to manage multiple projects in a fast-paced, results-focused environment.
* Experience in immigration, real estate, or investment industries is a plus.
What we offer:
* Competitive salary and benefits package.
* Opportunities for professional growth and development.
* Collaborative and supportive work environment.
* Chance to make a significant impact in a growing company.