About Us
Nutrium is a health tech company transforming the way people engage with nutrition on a global scale.
We've improved the experience of nutrition professionals and patients with our top-ranked nutrition counseling platform, but we didn't stop there.
Our Mission
With Nutrium Care, we aim to make real nutrition accessible to everyone - promoting healthier and happier lives.
Our journey is fueled by core values that guide every decision we make:
* We believe everyone can make an impact, regardless of their job title or experience.
* We embrace continuous improvement, experiment with new ideas, and learn from successes and mistakes.
* We value teamwork and collaboration in pursuit of shared goals.
* We strive for excellence above all else.
Our Team
We are a motivated, young, and entrepreneurial team driven by building something meaningful.
We value creativity, communication, agility, and being provocatively kind - sometimes the best way to help is by challenging others with empathy.
Expertise is important, but what truly sets us apart is our willingness to take on challenges others might avoid.
Culture
Our offices are located in Braga and Lisbon, or you can choose to work remotely if you prefer.
You'll have opportunities to meet the team in person occasionally for group meetings and bonding moments.
About the Role
The SEO & Content Marketing Specialist will shape and execute Nutrium's content strategy for B2B audiences in the corporate benefits sector.
This role involves creating high-quality content that drives traffic and conversions while ensuring alignment with SEO best practices.
You'll analyze performance, identify opportunities, and collaborate across teams to drive marketing success.
Key Responsibilities
* Develop strategic content for top and middle-of-funnel B2B audiences, including blogs, white papers, case studies, landing pages, and LinkedIn posts.
* Analyze traffic, engagement, and conversion rates, using insights to improve content effectiveness.
* Assist with broader marketing initiatives, such as events, copy for social media and paid media campaigns.
* Research trends and content opportunities in the B2B corporate benefits sector, proposing creative ideas to maximize impact.
About You
You should have:
* 3-6 years of experience in SEO and Content Marketing.
* Skilled in keyword research, on-page optimization, and tools like SEMrush, Google Analytics, and Search Console.
* Able to create engaging, high-quality content across various formats.
* Confident in analyzing performance metrics and refining strategies.
* A proactive and enthusiastic attitude, with a hands-on approach.
* Eager to identify trends and propose innovative solutions.
* Fluency in Portuguese and English (additional languages are a plus).
* Comfortable working in a fast-paced and dynamic environment.
* Portugal-based.