We are looking for an experienced and dynamic Digital Marketing Team Leader to join our winning team in Esposende. The ideal candidate will be fluent in Italian and/or Spanish and will oversee our digital marketing efforts across diverse markets. It will be responsible for managing a team of marketers, driving campaigns, and ensuring successful execution of strategies to achieve business objectives.
Key Responsibilities:
* Team management:
* Lead, mentor, and develop a team of digital marketing specialists.
* Coordinate daily tasks, ensuring high-quality and timely delivery of leads.
* Foster collaboration within the team and with other departments.
* Develop and execute multi-channel digital marketing strategies.
* Identify trends and insights to optimize performance and create new campaigns.
* Localize campaigns to effectively engage Italian and/or Spanish-speaking audiences.
* Content and campaign development:
* Oversee the creation of engaging, high-quality content tailored to target audiences.
* Manage and optimize paid campaigns across platforms like Google Ads, Meta (Facebook/Instagram), and Native ads.
* Performance tracking:
* Monitor, analyze, and report on campaign performance and KPIs.
* Utilize analytics tools to recommend actionable improvements.
* Stay updated on digital marketing trends and local preferences in Italian and/or Spanish-speaking markets.
* Conduct competitive analysis and identify opportunities for growth.
* Work closely with designers, copywriters, telemarketing and sales to align marketing initiatives with business goals.
Qualifications:
* Proven experience in a digital marketing leadership role.
* Fluency in Italian and/or Spanish (both written and spoken).
* Strong knowledge of digital marketing tools, platforms, and best practices.
* Experience with analytics tools such as Google Analytics, SEMrush, or similar.
* Excellent organizational and project management skills.
* Creative thinker with a results-driven mindset.
* Ability to work onsite full-time in Esposende, Braga, Portugal.
Preferred qualifications:
* Bachelor’s degree in Marketing, Communications, or a related field.
* Previous experience managing multicultural or multilingual campaigns.
* Knowledge of Portuguese/English is a plus but not mandatory.
What we offer:
* A dynamic work environment in a beautiful coastal city.
* Opportunities for growth and professional development.
* Competitive salary and benefits package.
How to apply:
If you are passionate about digital marketing and have a proven track record of success, we’d love to hear from you! Please send your CV and a cover letter detailing your experience to amm@audicaoactiva.pt.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Wellness and Fitness Services
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